Pictograms
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Ventor
Designed to communicate precision, technology, and professionalism across UI and wayfinding contexts. Subtle chamfers and selective spatial depth preserved the character of icons already recognised by customers for seven years.
Had to communicate
How it was achieved
Auto-Części
Over 50 pictograms covering nearly the entire product catalog, built to reduce image dependency and improve scanability on SEO-heavy landing pages. Simple, compact forms drawn close to the logic of LCT-Ciburial so the icons work naturally within the type-led direction of the brand.
Had to communicate
How it was achieved
Paczków
Designed alongside a custom typeface built for the city, with deliberately heavy forms that mirror Paczków's preserved but unpretentious architectural character. The set covers civic institutions and landmark locations, with a secondary series drawn directly from local ornamental details.
Had to communicate
How it was achieved
Spichlerz MOKA
Every pictogram is built on a diamond grid referencing the woven patterns of Slavic craft, with the Mokosz figure serving as the underlying construction geometry. Grounding the system in this symbol was deliberate: Spichlerz MOKA was led by two women, and the feminine Slavic origin needed to be carried in the forms themselves, not just the name.
Had to communicate
How it was achieved
RESET
Built around arc-based horizontal lines that carry a sense of forward movement into every static form, connecting the pictogram language to the brand's core business: video production for the metal industry. The set covers the full offer and values: product films, reference and conference coverage, drone work, worldwide reach, and deliberate editing.
Had to communicate
How it was achieved
VALO
Every icon is drawn with a continuous unbroken line, extending the signet's core motif into the full pictogram system. Gentle arcs kept the technical vocabulary approachable, while the unbroken stroke referenced the brand's core promise: drone monitoring without interruption, around the clock.